Teva celebrates its 40th anniversary

Teva celebrates its 40th anniversary

globally with the campaign

“Where To Next?” 40 years of Adventure and Counting

Teva, the outdoor sandal brand originating from the Grand Canyon, Arizona, USA, was founded by Mark Thatcher, a rafting guide who discovered that there were no shoes suitable for water activities that wouldn't slip off. He began inventing a sandal with an ankle strap, starting with a flip-flop style and adding a nylon strap for ankle support. It later became popular among teenagers in America and was officially patented under the name Teva, now managed by Deckers, the same parent company of the rapidly growing HOKA sports brand and UGG footwear.

Since its founding in 1984, over the past 40 years, Teva has celebrated this milestone with the campaign “Where To Next?” 40 years of Adventure and Counting.

This campaign relaunches iconic, all-time favorite models that marked the origins of Teva, blending fashion and function perfectly. Through patterns and colors imbued with the spirit of the 80s, 90s, 2000s, and 2010s—all of which are making a comeback—the brand is ready to awaken the spirit of adventure in all of us and encourage us to explore the world.

Under the Teva “Where To Next?” 40 years of Adventure and Counting campaign, the brand has created the "Revive Collection" to deliver experiences that cater to adventurers for every activity.

• Original Universal - 80s Revive Collection: Perfect for all activities, whether walking in the city or engaging in water sports, this iconic model is the key to completing your favorite look and making your activities flawless.
• The Hurricane XLT2 - 90s Revive Collection: Designed for outdoor enthusiasts, this model is ideal for trekking, hiking, or water activities. Its striking geometric design, lightweight construction, and beautiful colors are sure to enhance your trip experience.
• The Hurricane XLT2 - 2000s Revive Collection: Another model featuring colors and vibes of the Y2K era, perfect for various activities like rafting, hiking, or everyday wear. It features special EVA foam that provides excellent cushioning and shock absorption.

The Hurricane Ampsole Volt - 2010s Revive Collection: This model adds even more vibrancy to the original. Featuring a full-coverage upper with a modern design, water-resistant straps made from recycled plastic, and a breathable mesh upper, this versatile sports sandal will elevate your adventures.

Beyond production, for over 40 years, the brand has been committed to making a difference for the planet. From using recycled materials to reducing water consumption and packaging, environmental responsibility is at the heart of caring for our world.

Teva invites everyone to experience our footwear and join us on an adventure around the world. Additionally, to celebrate Pride month this June, Teva Thailand is hosting a social media campaign for fans to join in the Pride celebration all month long. To participate, snap a photo with your Teva shoes at any Teva Thailand store and share it on your social media with the hashtags:

#TevaThailand

#TevaAdventureWithPride

The top 3 photos chosen by our judges will each win a pair of Teva Original Universal sandals, worth 1,990 baht each.

You can participate today at participating Teva Thailand stores: CentralwOrld, Central Westgate, Central Ladprao, Central Pinklao, Central Rama II, Terminal 21 Asok, Mega Bangna, ICONSIAM, Siam Discovery, Siam Paragon, Emporium, Robinson Rama 9, The Mall Ngamwongwan, Zpell, Fashion Island 1Fl, The Mall Bangkapi, Siam Premium Outlets, Terminal 21 Pattaya, Robinson Jungceylon, Central Phuket, Central Patong, Central Hatyai, Central Chiangmai, Central Chiangmai Airport, Central Nakhon Sawan, Robinson Suratthani, Central Chidlom. You can also shop online at https://teva.rev.co.th/

Follow for more activity details at:

Facebook: TevaThailand

Instagram: Teva_Thailand

Line OA: @tevathailand